Top of Mind System (TOMS) for Pro


What is the Top of Mind System (TOMS)?

The Top of Mind is a system where, by using an automated software—you stay top of mind to your not-met leads & past clients—by sending great exclusive offers from your local businesses & partners by using emails or social media posts.

As a part of reciprocity law, these weekly emails & social media posts—with links to great education, deals and coupons—create a bond of 'like & trust' between your business and your future & past clients.

Due to this bond of 'like & trust', whenever your potential & past clients will need real estate related services, they will remember you and choose you over other homepros.


What is the purpose of MTOMS?

To stay top of mind so your business can get referral business from its past clients & prospects.


Why referrals from existing customers?

  • 65%+ of new customers in service businesses come through referrals from existing customers —Harvard Business Review.

  • 85% of small business owners—out of 7,500—said that "word-of-mouth referrals from existing customers is the best way to acquire local customers—Alignable

The two of best ways to get referrals from existing customers is to provide great service and stay top of mind.

To help you get referrals from your existing customers or clients, Maxment virtual team will setup Top of Mind System (TOMS) for your business on your request.


How does it work?

If you optin to MTOMS, this is what MTOMS will do so your business can stay on top of mind of all your clients:

  • Once a week, MTOMS software will send one educational email to your customers or clients.

  • Once a week, MTOMS will post links to one educational article and one coupon on your top 3 active social media business accounts.

  • Once a week or once a month—and only if your customers are opted-in—MTOMS will send them great home related deals from local & national member companies.

  • Once a quarter—MTOMS will send them AI-powered current valuation of their homes. (coming) 


Why does it work?

According to a study done by IBM, customers expect to receive education, coupons & deals from their companies.

As part of reciprocity law, these monthly emails & posts offering great education, deals and coupons will create bonds between you and your clients. Your existing clients will not only purchase more, they will also refer you to more clients.


Key benefits:

  • It's optional. On your request, Maxment will setup and maintain it for your business.

  • You can manage the MTOMS software yourself or let our virtual team manage it for.

  • There is no upfront cost. You only pay 5% of the business generated by MTOMS.
  • It's fully automated. All you have to do is to upload your list & social credentials once.

  • You should be able to get new business & referrals from your existing customers or clients on autopilot.